Golfzon is greatest identified for its high-end simulators, most notably its immersive TwoVision expertise that creates an ultra-real golf expertise.
The one downside (for many golfers) is that system runs upward of $40,000. And but these true-to-life simulators, present in eating places, bars and, inexperienced grass amenities in addition to properties, presently make up 92% of Golfzon America’s buyer base. Till now.
The South Korean-based firm has launched Wave, a small, moveable, and dual-purpose simulator that mixes a launch monitor with a golf simulator expertise. The retail worth is $3,999, not together with the tiered subscriptions so as to add over 140 golf programs past the three that include the system out of the field. The Outdated Course at St Andrews (Scotland), Bethpage Black (New York), and Harbour City Golf Hyperlinks (South Carolina) are amongst these a consumer can tack on.
It’s hoped Wave will likely be a game-changer for Golfzon in North America, with the corporate mixing greater than twenty years of expertise and innovation into one small package deal.
“We noticed a fantastic alternative to take the simulator expertise that we’ve perfected over the previous twenty years and infuse it into an attainable package deal for all golfers,” stated Golfzon America CEO Tommy Lim. “Wave is designed to be the final word companion, whether or not golfers wish to follow and grind on the driving vary or take pleasure in hours of leisure at residence with family and friends.”
The flexibility and portability of Wave permits it for use indoors or open air – whether or not that’s in a basement, storage, sports activities bar, clubhouse, and so forth. or on the driving vary and even the course itself.
It tracks 34 ball and membership knowledge parameters, all of which might be collected, saved and displayed on the consumer’s cell gadget with the Wave Expertise app. The unit additionally permits customers to seize swing movies for evaluation or sharing with a coach.
With regards to Golfzon’s flagship TwoVision product, the brief sport and placing capabilities are a differentiator. That extends to Wave as nicely, as the brand new product comes with a placing mat that has precision infrared expertise and permits a degree of realism different opponents don’t, or can’t.
“It’s a simulator you need to use tee to inexperienced,” Golfzon Chief Income Officer John O’Malley stated throughout a current demonstration of the brand new system.
“And it’s accessible in worth level,” he added. “Our mission is to deliver golf to all people, anytime, anyplace, irrespective of your talent degree. That is for many who need to have household enjoyable, at residence of their basement, as much as those that need to have aggressive play.”
Golfzon is very large in South Korea, doing greater than 87 million 18-hole rounds at its industrial simulator areas. That depend doesn’t embrace the U.S., the place clients on the firm’s totally different amenities – Golfzon Social, ZSTRICT and Golfzon Vary by Leadbetter – usually tend to pay for bay time by the hour.
The Golfzon model is various again in South Korea past the booming simulator market. The corporate is the most important golf retailer in South Korea, owns and operates 19 golf programs that do 95,000 rounds yearly on common, and runs skilled simulator golf tournaments which can be broadcast on tv. Golfzon additionally has a sister firm that makes GolfBuddy rangefinders.
Wave is Golfzon’s effort to diversify within the U.S. and higher match the wants of the North American golf market. Gamification is part of that, as as much as six gamers can use Wave directly, or a number of networks are in a position to play wirelessly with family and friends – anyplace and anytime.